Pop quiz! What does having a responsive website mean? A responsive website is a site that is easy to navigate and viewable on mobile devices. Their success can be seen by the increase f companies big and small that have begun to implement them. Listed below are 5 reasons why everyone is making the switch and why you should too!
1.First Impressions
Responsive websites are taking over! They have become the standard due to their professional appearance and dynamic functionality. When people look at your website they will see a business that is qualified and updated to serve them. First impressions are long lasting especially online where a competitor is only a swift click away, your intent is to draw people in with that initial visit.
2.No More zooming in and Out!
Responsive sites adapt to the size of the device! This makes reading and viewing content so much more accessible. People don’t have to squint and struggle to adjust the zoom, pages will also load a lot quicker getting your viewer engaged before they have the time to click off. These two qualities make your page more viewer friendly and they will be friendlier right back!
3.60% use phones to make google searches!
That’s right! 60% of people who own a phone prefer to make a google search using their cell over a desktop computer! With this number steadily increasing, so will the number of visits your page will be receiving from smartphones. Google’s promise to make themselves user-friendly means sites that aren’t mobile-friendly will place lower on the results page. By not having a responsive website you are missing a chance to make the transition from google to your page an easy one!
4.Social media
Most users of social media access Twitter, Facebook, and Instagram through their phones. That means if your advertising on these platforms clicks to your website are mostly going to be viewed on a mobile device. Advertising is not cheap but it works and the result you get can be improved if you provide a better experience for users. Make the transition from social media to Your website a smoother one!
5.Easy to use
One of the best qualities of a responsive website is that they are very easy to use. The crisp design is paired up with easy navigation allowing visitors to explore without getting confused or interrupted. This means they will want to stay on the page longer and granting your brand the chance to clearly present itself. Don’t alienate a part of your market that isn’t tech savvy, make the change to a responsive website today!